Trim the excess fat cap from the brisket, leaving about a ¼ inch layer for moisture and flavor.
Mix the coarse salt, black pepper, paprika, and garlic powder in a small bowl to create your rub.
Spread a thin layer of mustard or your chosen binder evenly over the brisket surface to help the rub adhere.
Generously apply the dry rub all over the brisket, pressing it into the meat to form a flavorful crust.
Preheat your smoker to 225°F and add soaked wood chips to the fire box or coals to generate smoke.
Place the brisket on the smoker rack, fat side up, and insert a meat thermometer into the thickest part of the meat for monitoring.
Pour beef broth or beer into the water pan of your smoker to maintain moisture and enhance smoky flavor.
Close the lid and smoke the brisket, maintaining a consistent temperature around 225°F, for about 6-8 hours, spritzing with additional liquid if desired.
Wrap the brisket loosely in aluminum foil once the internal temperature reaches around 165°F to prevent over-browning.
Continue smoking until the internal temperature reaches about 195°F and the meat feels tender when tested with a probe.
Remove the brisket from the smoker, tent loosely with foil, and let it rest for at least 20 minutes to allow juices to redistribute.
Slice the brisket against the grain, revealing a beautifully smoked, tender interior with a crispy bark, ready to serve and enjoy.